“To develop the human capacity for understanding and cooperation.”

AMAP Human Development NGO partners with governmental partners and various donors to develop human capacity and community approaches to development.

AMAP was founded in 2008 to promote the preservation and protection of Armenian monuments through tourism.  We did this initially as a reaction to the lack of information at monuments and tourism destinations in Armenia, by erecting directional signs and multi-language information panels at 5 monuments in the country.  In the ensuing 4 years we increased implementation to include 175 locations throughout the republic, adding print booklet materials, festival-presentations of completed installations, community-based local product packaging and rest stops, and student trainings and workshops in ecologically sound methods of local craft and souvenir production and visitor hosting at key sites, as well as initiated an environmental educational program “Adopt a Monument”.

In 2012 we expanded our vision to include the border states of Georgia and Turkey, winning an EU Black Sea Basin Joint Operational Programme project to create and promote the Black Sea Silk Road Corridor tourism trail, stretching between Thessaloniki, Greece and Meghri, the Armenian border with Iran.  This ongoing project is co-financed by USAID-EDMC and includes a consortium of partners from Greece, Turkey, Georgia and Armenia.  In addition, we joined a consortium of partners from Moldova, Bulgaria, Greece and Georgia for a second EU/BSB/JOP to build an online social networking platform called Cultur-EXP.  A third project was awarded by the US Ambassador’s Cultural Fund to manage the excavation and preparations for preservation of Dashtadem Fortress.

From 2008-2013, AMAP engaged in a nationwide culture/tourism project to install 329 multi-language information panels at 175 historic and natural monuments in the country.  At the same time we installed 352 directional signs to monuments, 129 hiking markers for nature trails and 35 Braille panels.

2013-2015

Lead Partner for the Black Sea Silk Road Corridor (BSSRC). BSSRC was a two year project between 5 partners in Armenia, Greece, Georgia and Turkey. BSSRC Project fosters cross-border and cultural cooperation and economic development in more than 173 communities, contributing to alleviation of rural isolation through the development of a 3000 km tourist trail, marked with directional signs, information panels, trail markers, and walking tour plaques, which will provide multi-lingual content about the site.

Smartphone APPs/Business Directory: A web portal featuring the virtual version of the trail, along with five smart-phone applications with social media integration. An online business directory will also provide an inclusive list of tourism service providers (lodging, food, local crafts, souvenirs, tour guides, etc.) at destination points. The directory and the applications will be designed by Armenian IT engineers and used across all four countries.

Bridges:  A USAID-funded project to encourage economic development in the Armenia-Turkey cross-border area through tourism.  The project will create a network of tour operators from both countries, inventory tourist experiences in the region and promote the region and network online and through Discovery Tours for international travel writers and photojournalists. Bridges includes the creation of the informal Turkish & Armenian Tour Operators Network (TATON), the first inventory of Experiential Travel for the region, a travelers’ Web Magazine  (TATON.travel), and a Caravan of Dreams, a cross-border two week informational tour for international travel writers and providers.

Other projects: AMAP is implementing the Dashtadem Fortress renovation project with the US Ambassador’s Cultural Fund and in the EU funded Culture Exchange Platform (Culture-EXP) which will create an online social network for exchange of Cultural Operators, Producers and Presenters between countries of the Black Sea Basin, for the first time connecting artists with festivals producers and other cultural operators in the BSB via sophisticated IT Social Networking technology.